Trakkr is an AI visibility platform at trakkr.ai. It tracks how your brand appears when people ask ChatGPT, Claude, Gemini, Perplexity, Grok, Copilot, DeepSeek, and Google AI Overviews for recommendations, then shows the citations behind those answers, how you compare to competitors, and the exact actions to improve. Brands and agencies use it to measure and grow how often AI recommends them.

Yes. Trakkr is a real, independent software company founded in 2025 and based in London. Brands and agencies of all sizes use it to track their AI visibility. You can try its free tools without an account, the official website is trakkr.ai, and pricing is published openly rather than hidden behind a sales call.

How much does Trakkr cost?

Trakkr offers free tools you can use without an account, plus two paid plans: Growth at $100/month and Scale at $500/month for agencies, each with a 14-day free trial. Every plan covers all 8 AI models. Full plan details are on the pricing page at trakkr.ai/pricing.

Who is behind Trakkr?

Trakkr was founded in 2025 by Mack Grenfell and is built by a small, independent team. It is not owned by or affiliated with any single AI provider, which is why it can track and compare ChatGPT, Claude, Gemini, Perplexity, and the rest on equal terms.

What is AI visibility and why does it matter?

AI visibility measures how often and prominently your brand appears when users ask AI assistants like ChatGPT, Claude, or Perplexity for recommendations. Unlike traditional search where users see 10 results, AI gives 3-5 recommendations per query. If you're not in that short list, you're invisible to a growing segment of buyers.

How do I get my brand recommended by ChatGPT?

To appear in ChatGPT recommendations, you need trusted third-party mentions, citation-worthy pages, and clear machine-readable content. Trakkr shows which sources influence your category, where you are missing coverage, and which pages need updates to improve citation inclusion. It is not about gaming prompts - it is about building durable authority.

What is the best AI visibility platform for brands and agencies?

Trakkr is the best fit for brands and agencies that need daily multi-model tracking, citations, competitor share, perception analysis, Reddit intelligence, AI crawler analytics, white-label reporting, API access, and recommended actions in one workflow. Point tools can work for narrow monitoring; Trakkr is built for teams that want to measure and improve AI visibility together.

What's the difference between SEO and AEO (Answer Engine Optimization)?

SEO optimizes for search engine rankings - getting your pages to appear in Google's 10 blue links. AEO (Answer Engine Optimization) optimizes for AI-generated answers - getting your brand mentioned when AI directly answers user questions. Both matter, but they require different strategies. Trakkr focuses on AEO.

Which AI models does Trakkr track?

Trakkr monitors your brand visibility across 8 major AI platforms: ChatGPT (OpenAI), Claude (Anthropic), Gemini (Google), Perplexity, AI Overviews (Google), Grok (xAI), DeepSeek, and Meta AI. Each model surfaces different brands, so comprehensive tracking is essential.

How often is visibility data updated?

Visibility scores, citation sources, and competitor data update daily. This ensures you always have current information about how AI models perceive your brand, and you can track the impact of your optimization efforts over time.

Is there a free trial?

Yes. Trakkr offers a 14-day free trial with full access to all features. Start tracking your AI visibility across all 8 models, then choose the plan that fits your needs. Cancel anytime during the trial.

Don't just track your AI visibility, change it.

Track how every AI model ranks you against competitors, see what's driving it, and connect the AI you already use to fix it.

14-day free trial

83+3.4

#2 of 9

Visibility over time

Rankings

Visibility

Adidas82-0.1

Nike83+3.4

New Balance69+6.9

Brooks61-0.5

Hoka59+1.6

Asics52+0.1

On50+1.4

Saucony48-1.2

Crawlers

24h agoNow

7,186↑12%

crawls this week

ChatGPT

2397

Claude

1081

Perplexity

574

Gemini

420

Grok

299

Conversations

2,907↑35%

conversations citing nike.com

10am4pm10pm4amNow

Live

best marathon shoe for sub-3 attempts/vaporfly-419s ago

nike alphafly 3 vs adidas adios pro 4/alphafly-337s ago

are nike pegasus 41 good for daily training/pegasus-4155s ago

best stability shoe for overpronators 2026/structure-261m ago

Actions

7 open · +24

Aug 25th·Quick win

Nike ranks on marathon prompts, but daily-trainer language routes to Brooks and Hoka. Tighten the Pegasus page around that phrase.

+3 moreSorted by ROI

Crawlers

24h agoNow

7,186↑12%

crawls this week

ChatGPT

2397

Claude

1081

Perplexity

574

Gemini

420

Grok

299

Conversations

2,907↑35%

conversations citing nike.com

10am4pm10pm4amNow

Live

best marathon shoe for sub-3 attempts/vaporfly-419s ago

nike alphafly 3 vs adidas adios pro 4/alphafly-337s ago

are nike pegasus 41 good for daily training/pegasus-4155s ago

best stability shoe for overpronators 2026/structure-261m ago

Actions

7 open · +24

Aug 25th·Quick win

Nike ranks on marathon prompts, but daily-trainer language routes to Brooks and Hoka. Tighten the Pegasus page around that phrase.

+3 moreSorted by ROI

[01]

[01]Why Now

/ The Shift

72%

make AI their first stop before buying.

Once shoppers try AI, it's their go-to for research. A few brands per query, no second page. You're on the shortlist or you don't exist.

Capital One Shopping, 2026

What CRM would work well for a 10-person sales team?

What streaming service has the best original content?

Best mattress with a long trial period and free returns?

Which analytics platform would you recommend for a SaaS?

What meal kit delivery is best for families with kids?

Looking for skincare with clean ingredients that actually works

What CRM would work well for a 10-person sales team?

What streaming service has the best original content?

Best mattress with a long trial period and free returns?

Which analytics platform would you recommend for a SaaS?

What meal kit delivery is best for families with kids?

Looking for skincare with clean ingredients that actually works

What CRM would work well for a 10-person sales team?

What streaming service has the best original content?

Best mattress with a long trial period and free returns?

Which analytics platform would you recommend for a SaaS?

What meal kit delivery is best for families with kids?

Looking for skincare with clean ingredients that actually works

Best carry-on luggage that fits in overhead bins?

I need HR software that handles payroll for contractors

What home security system is easiest to install yourself?

What project management tool is best for creative agencies?

Any good glasses brands with virtual try-on?

Best credit card for travel rewards right now?

Best carry-on luggage that fits in overhead bins?

I need HR software that handles payroll for contractors

What home security system is easiest to install yourself?

What project management tool is best for creative agencies?

Any good glasses brands with virtual try-on?

Best credit card for travel rewards right now?

Best carry-on luggage that fits in overhead bins?

I need HR software that handles payroll for contractors

What home security system is easiest to install yourself?

What project management tool is best for creative agencies?

Any good glasses brands with virtual try-on?

Best credit card for travel rewards right now?

[02]

[02]Platform

/ Features

Track

See exactly where you show up across every AI platform

Monitor your visibility across ChatGPT, Claude, Perplexity, Gemini, and more. Know your position for every prompt that matters to your business.

Explore tracking

Nike

Updated 2h ago

Visibility

0+3

Rank

#3/10+2

Mentions

0+12

Visibility trend

Past 14 days

Updated 2h ago

Aug 11Aug 25

By Model

Visibility scores

ChatGPT0

Claude0

Perplexity0

Gemini0

+2 more

Citation footprint

Where AI finds you

23sources

Reviews43%

Social24%

News20%

Other13%

Top Sources

By citation count

G214

Reddit13

TechCrunch7

Capterra6

+19 more

Search Queries

What triggers citations

Best running shoes 202624

Nike vs Adidas18

Top basketball sneakers12

Understand

See why you're winning or losing

Discover which sources AI cites when it mentions you. See the queries driving recommendations and the gaps in your coverage.

See how it works

Improve

Turn signals into actions, automatically

Every week, Trakkr synthesizes thousands of data points into prioritized actions with step-by-step playbooks. Hand the technical ones to your AI, and they apply themselves.

Start improving

running-shoes/index.html+8

Applying

1Meta description for AI context

12+<title>Nike Running Shoes</title>

13+<meta name="description" content="Shop Nike running shoes. Free shipping on all orders." />

2FAQ schema for rich results

15+<script type="application/ld+json">

16+{ "@type": "FAQPage",

17+ "mainEntity": [{

18+ "name": "What are the best Nike running shoes?",

19+ "acceptedAnswer": { … }

20+ }] }

21+</script>

Applying changes…

8 lines · 2 sectionsRe-crawl queued

Built for

Brand teamsMarketing agenciesStartupsEnterprise

[03]

[03]Why Trakkr

/ Approach

Other tools give you a dashboard.

Trakkr gives you a playbook.

8 models, not a sample

ChatGPT, Claude, Gemini, Perplexity, Grok, Meta AI, DeepSeek, AI Overviews. Each one surfaces different brands for the same query. Tracking two or three is guessing.

Actions, not dashboards

Every week, Trakkr synthesizes thousands of signals into prioritized actions you can execute today. Not reports you file. A playbook you run.

Add FAQ schema to /runningschema

Fix robots.txt for GPTBotcrawl

Pitch runnersworld.comauthority

See how actions work 03

Connected to the AI you use

Plug Trakkr into ChatGPT, Claude, or Gemini and the AI you use can see your data and fix what's holding you back. Nothing ships without your approval.

YouWhat's quietly costing me answers?

AIReading how 8 models describe you.reading

AIPulled 2,400 prompts across ChatGPT, Claude, Gemini.pulled

AIFound it. You're invisible on comparison queries.found

AIThree rivals own "best alternative to" answers.mapped

YouWhy are they winning those?

AIThey each publish a side-by-side page. You do not.reason

AIGPTBot is also blocked in your robots.txt.caught

YouFix both

AIUnblocking GPTBot and 4 other AI crawlers.editing

AIrobots.txt shipped. Crawlers can read you now.shipped

AIDrafting a comparison page from your real specs.writing

AIAdded FAQ schema so models can quote it.schema

YouShow me before you publish

AIPreview ready. 1,200 words, 6 head-to-head rows.preview

YouLooks right. Go ahead

AIPublished and pinged the search engines.live

AIRe-running the 2,400 prompts to measure lift.checking

AIDay 9: cited in 4 of 8 models on comparisons.rising

AIYou're back in the answer. I'll watch for slippage.watching

YouWhat's quietly costing me answers?

AIReading how 8 models describe you.reading

AIPulled 2,400 prompts across ChatGPT, Claude, Gemini.pulled

AIFound it. You're invisible on comparison queries.found

AIThree rivals own "best alternative to" answers.mapped

YouWhy are they winning those?

AIThey each publish a side-by-side page. You do not.reason

AIGPTBot is also blocked in your robots.txt.caught

YouFix both

AIUnblocking GPTBot and 4 other AI crawlers.editing

AIrobots.txt shipped. Crawlers can read you now.shipped

AIDrafting a comparison page from your real specs.writing

AIAdded FAQ schema so models can quote it.schema

YouShow me before you publish

AIPreview ready. 1,200 words, 6 head-to-head rows.preview

YouLooks right. Go ahead

AIPublished and pinged the search engines.live

AIRe-running the 2,400 prompts to measure lift.checking

AIDay 9: cited in 4 of 8 models on comparisons.rising

AIYou're back in the answer. I'll watch for slippage.watching

YouWhat's quietly costing me answers?

AIReading how 8 models describe you.reading

AIPulled 2,400 prompts across ChatGPT, Claude, Gemini.pulled

AIFound it. You're invisible on comparison queries.found

AIThree rivals own "best alternative to" answers.mapped

YouWhy are they winning those?

AIThey each publish a side-by-side page. You do not.reason

AIGPTBot is also blocked in your robots.txt.caught

YouFix both

AIUnblocking GPTBot and 4 other AI crawlers.editing

AIrobots.txt shipped. Crawlers can read you now.shipped

AIDrafting a comparison page from your real specs.writing

AIAdded FAQ schema so models can quote it.schema

YouShow me before you publish

AIPreview ready. 1,200 words, 6 head-to-head rows.preview

YouLooks right. Go ahead

AIPublished and pinged the search engines.live

AIRe-running the 2,400 prompts to measure lift.checking

AIDay 9: cited in 4 of 8 models on comparisons.rising

AIYou're back in the answer. I'll watch for slippage.watching

See how it connects

0Brands Tracked

0Prompts Analyzed

0Citations Analyzed

0Competitors Mapped

[04]

[04]Evidence

/ Method and public proof

How Trakkr measures AI visibility

Evidence you can inspect, not a score you have to trust.

Trakkr measures the answers AI gives to the questions your buyers ask. It keeps model answers, citations, visible referral visits and crawler requests as separate evidence, so one signal is never passed off as another.

01
Ask buyer questions
You choose the category questions that matter. Trakkr runs every active prompt across eight AI models each day.
02
Record the answer
Each response is checked for brand mentions, position, cited URLs, competitors, sentiment and framing.
03
Keep signals separate
Visibility, referral visits, crawler requests and measured Results stay distinct. Work can coincide with movement without proving it caused the change.

Read the product definitions, formulas and result limits before you compare a score.See how Trakkr metrics work

Open results

Check the evidence behind the claim.

Public research verified 2026-08-18

AI Citation Index

48.4M citation appearances

The verified public snapshot covers 1,643 tracked brands. It is an aggregate of observed citation appearances, not a census of all AI answers.

Explore the public AI search data

AI Search Traffic Index

4,928 qualifying GA4 properties

443 daily observations cover 2025-06-01 to 2026-08-17. The index reports normalized visible referrals, not absolute traffic or global AI market share.

Inspect the traffic index and method

Bias Index, June 2026

4,392 open raw answers

Six models answered 61 weighted value statements 12 times each, with web search off. The question bank, method and raw answers are public.

Inspect the Bias Index evidence

[05]

[05]Revenue

/ Proof

$15.17

Avg. session value

Trace every AI visitor to revenue.

Connect Google Analytics to see exactly which AI platforms send converting traffic. No code changes, 2-minute setup.

AI Traffic

Last 48h

2,847sessions+27%

48h agoNow

Recent Pages

/pricing2m

/blog/ai-seo8m

/features14m

/demo21m

/docs/api28m

/about34m

Revenue AttributionThis month

$12,847+23%

from AI-referred visitors

By Source

ChatGPT$6,841

Perplexity$2,847

Claude$1,853

Gemini$1,306

Avg. session value

$15.17

Top page conv.

34%

2-min setupNo codeGA4 integration

Connect Analytics

[06]

[06]Customers

/ In their words

"Our citation-driven traffic from AI platforms has more than tripled in 60 days."

"My team has subscribed to about half a dozen GEO platforms, and Trakkr has by far been the most impressive. Where it really shines is actionable recommendations that deliver results."