{
  "generated_at": "2026-03-14T16:42:00Z",
  "metadata": {
    "total_citations": 337362,
    "total_crawler_visits": 11406191,
    "brands_analyzed": 882,
    "crawler_brands": 92,
    "viable_crawler_brands": 34,
    "classifier_coverage_pct": 58,
    "date_range": {
      "start": "2025-01-01",
      "end": "2026-03-14"
    }
  },
  "efficiency_matrix": [
    { "type": "Blog / Editorial", "crawl_share": 14.41, "citation_share": 20.18, "efficiency": 1.40, "category": "overperformer", "sentiment": 61.9, "appearances": 8.0 },
    { "type": "Service / Use Case", "crawl_share": 1.38, "citation_share": 2.59, "efficiency": 1.87, "category": "overperformer", "sentiment": 59.8, "appearances": 7.1 },
    { "type": "Review / Directory", "crawl_share": 0.26, "citation_share": 1.24, "efficiency": 4.77, "category": "overperformer", "sentiment": 54.0, "appearances": 6.4 },
    { "type": "About / Contact", "crawl_share": 0.37, "citation_share": 1.70, "efficiency": 4.59, "category": "overperformer", "sentiment": 60.6, "appearances": 6.7 },
    { "type": "Resource / Report", "crawl_share": 0.37, "citation_share": 1.39, "efficiency": 3.76, "category": "overperformer", "sentiment": 55.6, "appearances": 7.5 },
    { "type": "Documentation", "crawl_share": 0.73, "citation_share": 0.83, "efficiency": 1.13, "category": "balanced", "sentiment": 58.6, "appearances": 7.0 },
    { "type": "Homepage", "crawl_share": 10.70, "citation_share": 7.87, "efficiency": 0.74, "category": "balanced", "sentiment": 69.5, "appearances": 9.9 },
    { "type": "Integration", "crawl_share": 0.39, "citation_share": 0.37, "efficiency": 0.96, "category": "balanced", "sentiment": 61.6, "appearances": 6.7 },
    { "type": "Product Pages", "crawl_share": 13.02, "citation_share": 6.35, "efficiency": 0.49, "category": "underperformer", "sentiment": 58.8, "appearances": 7.2 },
    { "type": "Category / Browse", "crawl_share": 1.92, "citation_share": 0.90, "efficiency": 0.47, "category": "underperformer", "sentiment": 59.1, "appearances": 6.3 },
    { "type": "Help / FAQ", "crawl_share": 1.90, "citation_share": 0.40, "efficiency": 0.21, "category": "underperformer", "sentiment": 57.0, "appearances": 6.1 },
    { "type": "Legal", "crawl_share": 0.41, "citation_share": 0.23, "efficiency": 0.57, "category": "underperformer", "sentiment": 58.1, "appearances": 7.1 },
    { "type": "Comparison", "crawl_share": 0.39, "citation_share": 0.23, "efficiency": 0.59, "category": "underperformer", "sentiment": 60.3, "appearances": 7.6 }
  ],
  "crawler_profiles": [
    {
      "bot_name": "GPTBot",
      "label": "OpenAI",
      "total_visits": 460638,
      "style": "E-commerce scanner",
      "distribution": {
        "Product Pages": 83.9,
        "Category / Browse": 12.3,
        "Other": 2.9,
        "Blog / Editorial": 0.5,
        "Homepage": 0.1
      }
    },
    {
      "bot_name": "Meta-ExternalFetcher",
      "label": "Meta AI",
      "total_visits": 77247,
      "style": "Pure product crawler",
      "distribution": {
        "Product Pages": 95.8,
        "Other": 2.0,
        "Homepage": 1.6,
        "Category / Browse": 0.5
      }
    },
    {
      "bot_name": "Bytespider",
      "label": "ByteDance",
      "total_visits": 8331,
      "style": "Homepage-only",
      "distribution": {
        "Homepage": 91.3,
        "Other": 4.9,
        "Government": 2.8,
        "Blog / Editorial": 0.5,
        "Product Pages": 0.3
      }
    },
    {
      "bot_name": "OAI-SearchBot",
      "label": "OpenAI Search",
      "total_visits": 20655,
      "style": "Lighter product focus",
      "distribution": {
        "Product Pages": 77.1,
        "Other": 17.4,
        "Blog / Editorial": 4.2,
        "Category / Browse": 0.6,
        "Service / Use Case": 0.2
      }
    },
    {
      "bot_name": "ClaudeBot",
      "label": "Anthropic",
      "total_visits": 1834,
      "style": "Most diverse reader",
      "distribution": {
        "Other": 61.8,
        "Product Pages": 15.9,
        "Homepage": 9.8,
        "Blog / Editorial": 7.2,
        "Category / Browse": 2.9,
        "Legal": 1.2
      }
    },
    {
      "bot_name": "Amazonbot",
      "label": "Amazon",
      "total_visits": 3024,
      "style": "Service-focused",
      "distribution": {
        "Other": 65.8,
        "Service / Use Case": 27.9,
        "Product Pages": 2.8,
        "Homepage": 1.6,
        "Pricing": 1.2
      }
    }
  ],
  "owned_vs_third_party": {
    "total": 337362,
    "owned_count": 6205,
    "third_party_count": 331157,
    "owned_pct": 1.84,
    "third_party_pct": 98.16,
    "owned_sentiment_avg": 76,
    "third_party_sentiment_avg": 58,
    "homepage_repeat_rate": 35,
    "other_repeat_rate": 8,
    "brand_mention_rate": 12.4,
    "owned_top_types": [
      { "type": "Other", "pct": 52.0 },
      { "type": "Blog / Editorial", "pct": 19.3 },
      { "type": "Product Pages", "pct": 7.9 },
      { "type": "Homepage", "pct": 6.6 },
      { "type": "Service / Use Case", "pct": 3.7 },
      { "type": "About / Contact", "pct": 2.8 }
    ],
    "third_party_top_types": [
      { "type": "Other", "pct": 41.5 },
      { "type": "Blog / Editorial", "pct": 20.2 },
      { "type": "Encyclopedia", "pct": 9.8 },
      { "type": "Homepage", "pct": 7.9 },
      { "type": "Product Pages", "pct": 6.3 },
      { "type": "Service / Use Case", "pct": 2.6 }
    ]
  },
  "wikipedia_share": 9.6,
  "headline_stats": [
    { "value": "20.2%", "label": "blog citation share", "detail": "1 in 5 AI citations points to a blog post" },
    { "value": "0.49x", "label": "product page efficiency", "detail": "Product pages are 2x more crawled than cited" },
    { "value": "337K+", "label": "citations analyzed", "detail": "Across 882 brands" },
    { "value": "11.4M", "label": "crawler visits tracked", "detail": "Across 92 brands" }
  ]
}