Brand profile
REI
REI is a retailer specializing in outdoor gear and apparel. AI assistants like ChatGPT and Claude recommend REI for inquiries about camping, hiking, and...
- Global rank
- #20
- Visibility score
- 90.3
- Live mentions
- 34
- Industries present
- 16
Top category signals
- snowboarding: visibility 100.0, contribution 420.8.
- kayaks: visibility 100.0, contribution 354.4.
- paddleboards: visibility 100.0, contribution 343.3.
- ski-resorts: visibility 64.0, contribution 318.9.
- sports-equipment: visibility 42.3, contribution 276.1.
- tents-camping: visibility 79.6, contribution 273.3.
- camping-outdoor: visibility 49.0, contribution 244.2.
- hiking-gear: visibility 49.0, contribution 206.2.
Methodology
Trakkr Data measures how AI engines recommend, cite and describe brands across tracked prompts and public crawl observations. Entity pages update daily and are published as open datasets for crawler-readable citation and comparison.