Industry leaderboard
health insurance
The 22 brands AI engines recommend most in health insurance, ranked by cross-model visibility — led by Gusto, UnitedHealth, Zenefits. Open, daily-updated data...
- Brands ranked
- 22
- Category average
- 38.2
- Category leader
- Gusto
- Updated
- daily
Brands AI recommends here
- Gusto: rank #1, visibility 100.0, average position 1.0.
- UnitedHealth: rank #2, visibility 96.5, average position 1.5.
- Zenefits: rank #3, visibility 91.3, average position 2.0.
- Aetna: rank #4, visibility 64.0, average position 3.0.
- ADP: rank #5, visibility 64.0, average position 3.0.
- Blue Cross Blue Shield: rank #6, visibility 60.1, average position 3.3.
- Medicare Advantage: rank #7, visibility 49.0, average position 4.0.
- EaseCentral: rank #8, visibility 49.0, average position 4.0.
- Cigna: rank #9, visibility 36.0, average position 5.0.
- Oscar Health: rank #10, visibility 36.0, average position 5.0.
- Humana: rank #11, visibility 36.0, average position 5.0.
- Kaiser Permanente: rank #12, visibility 30.3, average position 5.5.
Methodology
Trakkr Data measures how AI engines recommend, cite and describe brands across tracked prompts and public crawl observations. Entity pages update daily and are published as open datasets for crawler-readable citation and comparison.