Industry leaderboard
payroll services
The 20 brands AI engines recommend most in payroll services, ranked by cross-model visibility — led by Gusto, Intuit, FreshBooks. Open, daily-updated data from...
- Brands ranked
- 20
- Category average
- 31.3
- Category leader
- Gusto
- Updated
- daily
Brands AI recommends here
- Gusto: rank #1, visibility 88.7, average position 2.2.
- Intuit: rank #2, visibility 64.0, average position 3.0.
- FreshBooks: rank #3, visibility 64.0, average position 3.0.
- Bench: rank #4, visibility 64.0, average position 3.0.
- ADP: rank #5, visibility 60.8, average position 3.2.
- Remote: rank #6, visibility 49.0, average position 4.0.
- Paychex: rank #7, visibility 41.0, average position 4.6.
- Workday: rank #8, visibility 36.0, average position 5.0.
- Wave: rank #9, visibility 36.0, average position 5.0.
- Ceridian Dayforce: rank #10, visibility 25.0, average position 6.0.
- BambooHR: rank #11, visibility 25.0, average position 6.0.
- Rippling: rank #12, visibility 22.6, average position 6.3.
Methodology
Trakkr Data measures how AI engines recommend, cite and describe brands across tracked prompts and public crawl observations. Entity pages update daily and are published as open datasets for crawler-readable citation and comparison.