Actions

Most dashboards show you data and leave you to figure out what to do with it. Actions does the thinking for you.

Trakkr continuously analyzes your visibility data - rankings, citations, competitor movements, perception shifts - and surfaces specific, prioritized recommendations. Not generic advice. Concrete next steps: "Write a comparison guide targeting this prompt gap," "Respond to this Reddit thread where your competitor was just recommended," "Your visibility on ChatGPT dropped 8% - here's why."

How Actions work

Actions are generated automatically from your visibility data. Every time research runs, citations update, or competitor positions shift, Trakkr looks for patterns and surfaces actionable insights.

Each action includes:

• What happened - The data signal that triggered this recommendation
• Why it matters - Context on the business impact
• What to do - A specific, concrete next step
• Priority - How urgent this is relative to other actions

Actions aren't static. They update as your data changes. A prompt gap you had last week might close after you publish content - and the corresponding action disappears.

The Actions feed

Navigate to Actions in the sidebar to see your prioritized feed. Actions are sorted by potential impact, with the most important items at the top.

Filtering

Use the filter bar to focus on what matters:

• Category - Content opportunities, competitive threats, visibility changes, citation gaps
• Status - New, in progress, completed, snoozed
• Assignee - Filter by team member (on team plans)

Action cards

Each action card shows:

• A clear title describing the recommendation
• The category and priority level
• When it was surfaced
• Related data (the prompt, competitor, or citation involved)

Click any action to expand the detail view with full context and suggested next steps.

Working with Actions

Taking action

When you're ready to act on a recommendation, you have several options depending on the action type:

• Create content - Opens the content editor with the topic pre-filled
• Track prompt - Adds the suggested prompt to your monitoring
• View data - Jumps to the relevant dashboard section
• Draft outreach - Opens the outreach composer

Assigning to team members

On team plans, you can assign actions to specific people:

1. 1Open the action detail
2. 2Click the assignee selector
3. 3Choose a team member
4. 4They will see it in their filtered view

Snoozing

Not ready to act on something? Snooze it:

• Actions disappear from your feed temporarily
• They resurface later (or when the underlying data changes significantly)
• Useful for items that are not urgent but should not be forgotten

Completing

Mark actions as done when you have addressed them. Completed actions move to your history, giving you a record of what you have accomplished.

Bulk operations

Select multiple actions to work on them together:

• Bulk assign - Assign a batch of related actions to one person
• Bulk snooze - Clear noise from your feed
• Bulk complete - Mark a set of handled items as done

How Actions differ from Workflows

Actions are recommendations - they tell you what to do based on your data. You decide when and how to act.

Workflows are automations - they do things automatically when conditions are met. No human decision required.

They work together: a workflow might detect a visibility drop and send a Slack alert, while Actions surfaces specific content recommendations to address the drop.

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