Tags
Tags are short, color-coded labels you stick on prompts - pricing, vs-notion, fr. They're the filing system for your prompt list, and the easiest way to ask focused questions of your data.
Think of them less as decoration and more as a tool for thought. Without tags, you have a flat list of questions. With them, you can ask things like "how are my pricing prompts doing this month?" or "am I gaining ground against Notion specifically?" and get an instant, useful answer.
How to think about tags
The trick is to work backwards from the questions you want to ask. If you want to compare your discovery prompts to your reputation prompts, you need an intent tag. If you want to see how you rank against a specific competitor, you need a competitor tag. The tag is just a handle for a slice of your prompts you want to think about as a group.
A few dimensions that tend to be useful:
| Dimension | Example tags | When to use it |
|---|---|---|
| Intent | discovery, comparison, reputation | Almost always. Tells you what kind of question AI is answering. |
| Topic | pricing, features, security | When prompts cluster around subject matter. |
| Competitor | vs-notion, vs-confluence | When you want a clear read on head-to-heads. |
| Audience | startup, enterprise, agency | When you serve very different buyers and want to track them separately. |
| Market | en, fr, de | When you track across languages or geographies. |
You don't need all of these. Pick the dimensions that match the questions you actually want to answer - usually one or two is plenty to start.
Adding and filtering
Hover any prompt and click the + in the Tags column (or press T). Type a name, hit Enter - if it exists it's applied, if not it's created. To tag a bunch at once, select rows with the checkboxes and use Apply tags from the bulk action bar.
The Tags pill above the table filters the view. The URL updates as you filter, so you can paste a filtered view into Slack and a teammate lands on the same thing.
The Tags tab
The middle tab on the Prompts page groups your prompts by tag and shows the average score, sparkline, and trend for each group. Click a tag to see the prompts inside, ranked best to worst.
This is the view to reach for when you want to answer where am I winning, and where am I losing, by theme?
AI suggestions
If you have ten or more prompts and no tags yet, a banner offers AI-generated suggestions. Trakkr reads your prompts and groups them into categories like Pricing, vs Competitors, or Use Cases - pick what's useful, dismiss the rest, apply in one click.
It's a good way to start if you're staring at a blank canvas. Your own tags, written from your knowledge of the business, will usually be sharper.
A few tips
- Pick one casing convention.
pricing,Pricing, andpriceshouldn't be three tags. - Tag for intent first. It's the single most useful split, because it tells you what kind of question AI is answering.
- Use color as a glance cue. Red for competitors, amber for pricing - pick once, stick to it.
- Delete tags that wear fewer than three prompts. Noise dilutes signal.