Content

Content is where Trakkr turns your visibility data into articles. It sits at /create, listed as Content in the sidebar, and it holds four things: the ideas your data produced, the drafts being written, the articles that are live, and the campaigns that group them.

Open it when a question you should be winning is being answered without you. The Ideas list has usually already named it, with the evidence attached.

Writing needs owner or editor access on the brand. Eligible Free accounts can generate one article per 30-day credit period; paid plans add credits and publishing features. Anyone with read access can browse the four stages. White-label client portals do not get this surface at all.

The four stages

The page header carries the brand, a freshness dot, an Export button that writes the visible rows to CSV, Settings, and one green Write button. Below it are four tabs.

The columns change with the tab. Ideas shows Idea, Signal, Answered by, Potential and AI vol. Drafts shows Status, Words and Updated. Live drops those for a Lifecycle strip that runs publish to crawl to citation. Ideas explains how the backlog is built and scored.

Writing an article

Two ways in. From a row on the Ideas tab, use the row action Write article, which carries the query, the recommended template and the evidence with it. From the header, Write opens the composer, either Write article (Shift+Cmd+W) or Write campaign (Shift+Cmd+C).

A single article walks through Title, Setup and Review. A campaign also asks for its name and brief. Entering a title manually still starts generation; it does not create a blank article. Setup is three choices.

The review step restates the title, template, length, destination and the credit cost before anything runs.

Generation happens in five passes, and the article page shows which one is running: Research, Draft, Enhance, Verify, Score. Words stream into the page as they are written, so you can read the opening while the rest is still being built. A typical article takes a couple of minutes. If a run fails, the article page offers Retry generation and the credit goes back.

What a draft is built from

A generated article is only as good as what you gave it. Everything in Settings on this page feeds the draft, grouped into Brand, Content, Publishing and Agent.

Trakkr adds one input you did not supply: the pages AI engines currently cite for that exact query, with the snippet each engine used. The writer sees who is winning the answer today and writes against that bar.

Publishing and what happens next

Trakkr is not a CMS. Publish on an article offers three routes.

Connecting a site is covered in Sites. If you export and forget to come back, Trakkr scans your sitemap for a page whose slug matches an unbound article and offers it as a one-click suggestion.

Once a URL is bound, the article gets a Performance view: citations earned, engines citing it, queries won, AI crawls, and a timeline from publish to first crawl to first citation. The same page also joins your Pages records and its citations appear in Citations.

Letting the Agent write

The Automation tab in Settings hands the loop to the Agent. You set how many articles per week, which signals it may draw from, a minimum Potential score, and what it does when a draft is finished.

You can also set a monthly credit cap and a balance at which the Agent pauses itself.

Article credits

Each full generated article reserves one credit, whether it starts from a row, the composer, a campaign or the Agent. Eligible Free accounts include 1 per 30-day credit period. Growth normally includes 25 and Scale 100; add-ons and managed accounts can change the balance. Credits are shared by the billing account across its brands. The composer shows the cost before it runs, and the header warns you when the balance is getting close to what you have selected.

A failed generation is refunded automatically. If you run out, Settings → Billing sells extra articles as a recurring pack or a one-off top-up.

Common questions

Is this just ChatGPT with extra steps?

The difference is the inputs. A blank chat prompt has no context, so it writes what everyone else writes. Content assembles your knowledge base, your voice profile, your template, your site's internal links, and the pages AI engines already cite for that query, then writes against them. The model doing the drafting is one part of a longer pipeline.

Do I have to use the generator?

You can write and publish in your own editor or CMS. The current composer starts generation, so it is not a blank manual editor. On a paid plan, you can bind the corresponding live page to an existing article record. To investigate other pages on your site, use Pages.

Which plan do I need?

Eligible Free accounts can generate one article per 30-day credit period, edit it by hand and export it. Generation and editing need owner or editor rights. Campaigns, section rewrites, CMS publishing, live URL tracking and paid settings need paid access. Articles explains the allowance and limits.

How long does an article take to write?

Usually a couple of minutes across the five passes. Longer targets and large knowledge bases take more. The page streams as it goes, so you can start reading before it finishes.

Why is my new article not showing in Citations yet?

First confirm the public URL is bound to the article and check its URL health. Citation evidence can take time to appear and is not guaranteed. The Performance view shows recorded crawls where tracking is connected, but a crawl does not prove the page was used in an answer. Compare access, relevance and competing sources before deciding what to change.

Can I edit an article after it generates?

Yes. The article page is editable block by block. Paid accounts can also regenerate a section's body prose. Every save writes a checkpoint you can restore later. Review edits in Trakkr and update the live CMS page separately.