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Prompts

The questions you track across AI models. Your visibility starts here.

5 min readUpdated Jan 11, 2026
What you'll learn
  • Understand what prompts are and why they matter
  • Navigate the spreadsheet-style prompts interface
  • Add, edit, and organize your prompts
  • Use keyboard shortcuts for fast workflow

Prompts are the questions Trakkr sends to AI models on your behalf. They simulate what real customers ask when discovering brands like yours.

Think of prompts as the evolution of keywords. Instead of targeting "best CRM software," you're tracking "What's the best CRM for a small business?"


Adding prompts

Option 1: Quick add

Press N from anywhere on the Prompts page. Type your question, hit Enter. Done.

Option 2: Add button

Click Add Prompt at the top of the page. Same result, more clicks.

Option 3: Inline add

Scroll to the bottom of your prompts list. There's an inline input - just start typing.

Tip
Write prompts as natural questions - exactly how a real person would ask an AI assistant. Not "CRM software" but "What's the best CRM for a small startup?"

The prompts table

The Prompts page is a spreadsheet-style interface inspired by Notion and Airtable. Dense, sortable, fast.

ColumnWhat it shows
PromptThe question text
TagsColor-coded labels for organization
VisibilityYour visibility score with sparkline trend
PositionAverage rank when you appear
TrendUp/down/stable indicator
VolumeSearch volume score (how often people ask this)
StatusActive or inactive

Sorting

Click any column header to sort. Click again to reverse. The current sort shows an arrow indicator.

Column visibility

Click the Columns dropdown to show/hide columns. Only see what matters to your workflow.

Resizing columns

Drag column borders to resize. Your preferences persist.


Keyboard shortcuts

The Prompts page is built for keyboard power users.

KeyAction
NNew prompt
↑↓Move between rows
Enter or EEdit selected prompt
SpaceToggle selection
Shift+ClickSelect range
TAdd tag to selected
DeleteArchive selected

Selecting and bulk actions

Select one: Click the checkbox.

Select range: Click first, Shift+click last.

Select all: Use the header checkbox.

When prompts are selected, a bulk action bar appears:

  • Activate/Deactivate - Toggle tracking on/off
  • Add Tags - Apply tags to all selected
  • Archive - Remove from active list (data preserved)
  • Delete - Permanently remove

Active vs inactive

Active prompts are included in every research run. They count toward your plan limit.

Inactive prompts are paused. Their historical data is preserved, but they don't run. They don't count toward your limit.

Use this for:

  • Seasonal prompts (activate during relevant periods)
  • Testing prompts (deactivate after evaluation)
  • Archived prompts you might reactivate later

Editing prompts

Inline editing: Double-click any prompt text to edit in place.

Modal editing: Click a prompt row, then click Edit (or press E) for the full editor with tag management.


Archiving vs deleting

Archive removes a prompt from your active list but preserves all historical data. You can restore it later.

Delete permanently removes the prompt and all its data. This cannot be undone.

When you archive or delete, an undo toast appears for a few seconds. Act fast if you made a mistake.


Prompt limits

Your plan determines how many active prompts you can track:

PlanBase PromptsWith Packs
Free5-
Growth50Up to 250
Scale50Up to 250

Inactive prompts don't count. Deactivate seasonal prompts to save quota.


Prompt packs

Need more than 50 prompts? Add a prompt pack to expand your limit. Packs are available on Growth and Scale plans.

PackTotal PromptsPrice
Base50Included
+50100$39/brand/mo
+100150$59/brand/mo
+200250$99/brand/mo
Note
Prompt pack pricing is per brand. If you own 3 brands and add the +50 pack, you pay 3 × $39 = $117/mo extra. Annual billing saves ~17%.

Manage prompt packs →


What's next

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