Category
Messenger bags
Who AI recommends when asked about messenger bags. 17 brands on the list today.
Timbuk2 ReGen is named in every answer. RAINS, next on score, in one in five.
- Brands listed
- 17
- Leader
- Timbuk2 ReGen
- 93.7, named every time
- Lead
- 2.4 points
- Over RAINS, 91.3
- Not tied
- Category average
- 37.6
- Average place 5.5
- Across the 17
Timbuk2 ReGen leads. 7 of the 17 are named in only a fifth of answers.
Where each brand lands in the answer, from first place to tenth, and how often it is named at all.
| # | Brand | Place | Named | Score | Sector |
|---|---|---|---|---|---|
| 1 | Timbuk2 ReGen | 1.8 | 100% | 93.7 | Hardware |
| 2= | RAINS | 2.0 | 20% | 91.3 | Hardware |
| 2= | Samsonite | 2.0 | 20% | 91.3 | Hardware |
| 4 | Patagonia | 3.0 | 20% | 64.0 | B2C |
| 5 | Chrome River | 3.7 | 60% | 53.8 | Finance |
| 6 | Peak | 4.6 | 80% | 41.0 | Platform |
| 7 | Eastpak | 5.0 | 20% | 36.0 | B2C |
| 8 | Fjallraven | 5.3 | 60% | 32.1 | B2C |
| 9 | Bellroy Card Sleeve | 5.5 | 40% | 30.3 | Hardware |
| 10 | Briggs & Riley | 6.0 | 20% | 25.0 | Hardware |
| 11 | Herschel Nova | 6.3 | 60% | 21.8 | Hardware |
| 12 | Tomtoc Shoulder Bag | 6.7 | 60% | 18.8 | Hardware |
| 13 | Nomad | 7.0 | 40% | 16.0 | Hardware |
| 14 | Osprey | 7.5 | 40% | 12.3 | Hardware |
| 15= | Arc'teryx | 9.0 | 20% | 4.0 | Hardware |
| 15= | Incase EO Messenger | 9.0 | 40% | 4.0 | Hardware |
| 15= | Maxpedition Messenger | 9.0 | 20% | 4.0 | Hardware |
= means tied on score
How this list works
AI is asked about messenger bags every day. A brand’s score reflects where it lands in the answers that name it, so 100 means named first every time. Named is the share of answers that mention it at all. Names that fail our checks are counted but not listed.