Category
Hotels and accommodation
Who AI recommends when asked about hotels and accommodation. 29 brands on the list today.
Marriott Family is named in one in five answers. Hilton, next on score, in one in five.
- Brands listed
- 29
- Leader
- Marriott Family
- 100.0, named in one in five
- Lead
- 8.7 points
- Over Hilton, 91.3
- Not tied
- Category average
- 41.0
- Average place 5.2
- Across the 29
Marriott Family leads. 25 of the 29 are named in only a fifth of answers.
Where each brand lands in the answer, from first place to tenth, and how often it is named at all.
| # | Brand | Place | Named | Score | Sector |
|---|---|---|---|---|---|
| 1 | Marriott Family | 1.0 | 20% | 100.0 | B2C |
| 2= | Hilton | 2.0 | 20% | 91.3 | B2C |
| 2= | Hostelworld | 2.0 | 20% | 91.3 | Platform |
| 2= | Hotels.com | 2.0 | 20% | 91.3 | Platform |
| 5= | Booking.com | 2.5 | 80% | 79.6 | Platform |
| 5= | Four Seasons | 2.5 | 40% | 79.6 | B2C |
| 5= | The Muse | 2.5 | 20% | 79.6 | Platform |
| 8 | Student.com | 3.0 | 20% | 64.0 | Platform |
| 9 | Vrbo | 3.5 | 20% | 56.3 | Platform |
| 10= | Expedia | 4.0 | 20% | 49.0 | Platform |
| 10= | St. Regis | 4.0 | 20% | 49.0 | B2C |
| 12= | Airbnb | 5.0 | 80% | 36.0 | Platform |
| 12= | Disney | 5.0 | 20% | 36.0 | Media |
| 12= | LastMinute.com | 5.0 | 20% | 36.0 | B2C |
| 12= | Tripadvisor | 5.0 | 20% | 36.0 | Platform |
| 16= | HotelTonight | 6.0 | 20% | 25.0 | Platform |
| 16= | Plum Guide | 6.0 | 20% | 25.0 | Platform |
| 16= | Six Senses | 6.0 | 20% | 25.0 | B2C |
| 16= | Zostel | 6.0 | 20% | 25.0 | Platform |
| 20 | Agoda | 6.5 | 40% | 20.3 | Platform |
| 21= | Hostelbookers | 7.0 | 20% | 16.0 | Platform |
| 21= | Priceline | 7.0 | 20% | 16.0 | Platform |
| 21= | Rosewood | 7.0 | 20% | 16.0 | B2B |
| 21= | Vacasa | 7.0 | 20% | 16.0 | Platform |
| 25 | Mandarin Oriental | 7.5 | 20% | 12.3 | B2C |
| 26 | Shangri-La | 8.0 | 20% | 9.0 | B2C |
| 27= | trivago | 9.0 | 20% | 4.0 | Platform |
| 27= | Tujia | 9.0 | 20% | 4.0 | Platform |
| 29 | KAYAK | 10.0 | 20% | 1.0 | Platform |
= means tied on score
How this list works
AI is asked about hotels and accommodation every day. A brand’s score reflects where it lands in the answers that name it, so 100 means named first every time. Named is the share of answers that mention it at all. Names that fail our checks are counted but not listed.