Category
Password managers
Who AI recommends when asked about password managers. 13 brands on the list today.
LastPass is named in every answer. 1Password, next on score, in every answer too.
- Brands listed
- 13
- Leader
- LastPass
- 91.3, named every time
- Lead
- 36.1 points
- Over 1Password, 55.2
- Not tied
- Category average
- 31.2
- Average place 6.0
- Across the 13
LastPass leads. 5 of the 13 are named in only a quarter of answers.
Where each brand lands in the answer, from first place to tenth, and how often it is named at all.
| # | Brand | Place | Named | Score | Sector |
|---|---|---|---|---|---|
| 1 | LastPass | 2.0 | 100% | 91.3 | B2B |
| 2 | 1Password | 3.6 | 100% | 55.2 | B2B |
| 3= | Bitwarden | 3.8 | 100% | 52.6 | B2B |
| 3= | Dashlane | 3.8 | 100% | 52.6 | B2C |
| 5 | KeeperFamily | 4.0 | 25% | 49.0 | B2C |
| 6 | Keeper Security | 5.3 | 75% | 32.1 | B2B |
| 7 | NordPass | 6.0 | 75% | 25.0 | B2C |
| 8 | Okta | 7.0 | 25% | 16.0 | Platform |
| 9 | Zoho | 7.5 | 50% | 12.3 | Platform |
| 10 | BeyondTrust | 8.0 | 25% | 9.0 | B2B |
| 11 | RememBear | 8.5 | 50% | 6.3 | Health |
| 12 | CyberArk | 9.0 | 25% | 4.0 | B2B |
| 13 | Enpass Family | 10.0 | 25% | 1.0 | B2C |
= means tied on score
How this list works
AI is asked about password managers every day. A brand’s score reflects where it lands in the answers that name it, so 100 means named first every time. Named is the share of answers that mention it at all. Names that fail our checks are counted but not listed.