Category
Bed pillows
Who AI recommends when asked about bed pillows. 17 brands on the list today.
Tempur-Pedic ProAdapt is named in four in five answers. CozyCloud, next on score, in one in five.
- Brands listed
- 17
- Leader
- Tempur-Pedic ProAdapt
- 98.7, named in four in five
- Lead
- 7.5 points
- Over CozyCloud, 91.3
- Not tied
- Category average
- 36.5
- Average place 5.7
- Across the 17
Tempur-Pedic ProAdapt leads. 7 of the 17 are named in only a fifth of answers.
Where each brand lands in the answer, from first place to tenth, and how often it is named at all.
| # | Brand | Place | Named | Score | Sector |
|---|---|---|---|---|---|
| 1 | Tempur-Pedic ProAdapt | 1.2 | 80% | 98.7 | Health |
| 2 | CozyCloud | 2.0 | 20% | 91.3 | Platform |
| 3= | Casper | 2.5 | 40% | 79.6 | Hardware |
| 3= | Coop Home Goods | 2.5 | 80% | 79.6 | Health |
| 5 | MyPillow | 3.2 | 100% | 60.8 | Health |
| 6 | Cabeau | 5.5 | 40% | 30.3 | Hardware |
| 7 | Brookstone | 5.7 | 60% | 28.4 | Hardware |
| 8= | Parachute | 6.0 | 20% | 25.0 | B2C |
| 8= | Sleep Cycle | 6.0 | 40% | 25.0 | Health |
| 8= | Snuggle-Pedic Ultra-Luxury | 6.0 | 60% | 25.0 | Hardware |
| 8= | Utopia towels | 6.0 | 20% | 25.0 | B2C |
| 12 | Brooklyn Running Co | 7.0 | 40% | 16.0 | B2C |
| 13 | Saatva | 7.5 | 40% | 12.3 | B2C |
| 14= | Linenspa | 8.0 | 20% | 9.0 | B2C |
| 14= | Serta iComfort | 8.0 | 20% | 9.0 | B2C |
| 16 | Purple | 9.0 | 20% | 4.0 | Hardware |
| 17 | Pillow | 10.0 | 20% | 1.0 | Hardware |
= means tied on score
How this list works
AI is asked about bed pillows every day. A brand’s score reflects where it lands in the answers that name it, so 100 means named first every time. Named is the share of answers that mention it at all. Names that fail our checks are counted but not listed.