Category
T-shirts
Who AI recommends when asked about t-shirts. 25 brands on the list today.
Lululemon is named in one in five answers. Uniqlo, next on score, in two in five.
- Brands listed
- 25
- Leader
- Lululemon
- 100.0, named in one in five
- Lead
- 3.5 points
- Over Uniqlo, 96.5
- Not tied
- Category average
- 46.7
- Average place 4.7
- Across the 25
Lululemon leads. 14 of the 25 are named in only a fifth of answers.
Where each brand lands in the answer, from first place to tenth, and how often it is named at all.
| # | Brand | Place | Named | Score | Sector |
|---|---|---|---|---|---|
| 1 | Lululemon | 1.0 | 20% | 100.0 | B2C |
| 2 | Uniqlo | 1.5 | 40% | 96.5 | B2C |
| 3= | Old Navy | 2.0 | 20% | 91.3 | B2C |
| 3= | Outerknown | 2.0 | 20% | 91.3 | B2C |
| 3= | Printful | 2.0 | 40% | 91.3 | Platform |
| 6= | Allbirds | 3.0 | 20% | 64.0 | B2C |
| 6= | Custom Ink | 3.0 | 40% | 64.0 | B2C |
| 6= | H&M | 3.0 | 20% | 64.0 | B2C |
| 6= | Tommy John | 3.0 | 20% | 64.0 | B2C |
| 10= | Target | 4.0 | 20% | 49.0 | B2C |
| 10= | tentree | 4.0 | 20% | 49.0 | B2C |
| 10= | Vistaprint | 4.0 | 40% | 49.0 | B2C |
| 10= | Zazzle | 4.0 | 40% | 49.0 | Platform |
| 14 | Everlane | 4.5 | 40% | 42.3 | B2C |
| 15= | Patagonia | 5.0 | 40% | 36.0 | B2C |
| 15= | Teespring | 5.0 | 60% | 36.0 | Platform |
| 17 | Redbubble | 5.3 | 60% | 32.1 | Platform |
| 18= | Gildan Polo | 6.0 | 20% | 25.0 | B2B |
| 18= | Prana | 6.0 | 20% | 25.0 | Health |
| 20= | American Well | 7.0 | 20% | 16.0 | Health |
| 20= | TeePublic | 7.0 | 20% | 16.0 | Platform |
| 22 | CafePress | 8.0 | 40% | 9.0 | Platform |
| 23= | Spreadshirt | 9.0 | 40% | 4.0 | Platform |
| 23= | UberPrints | 9.0 | 20% | 4.0 | B2C |
| 25 | Threadless | 10.0 | 20% | 1.0 | Platform |
= means tied on score
How this list works
AI is asked about t-shirts every day. A brand’s score reflects where it lands in the answers that name it, so 100 means named first every time. Named is the share of answers that mention it at all. Names that fail our checks are counted but not listed.