Category
Dog food
Who AI recommends when asked about dog food. 22 brands on the list today.
Beneful and Purina One tie for first on score.
- Brands listed
- 22
- Leader
- 2 tied
- Beneful, Purina One
- All on 91.3, listed A to Z
- Lead
- Tied
- Two share first, 91.3
- With Purina One
- Category average
- 34.1
- Average place 5.8
- Across the 22
Beneful and Purina One share the lead. 12 of the 22 are named in only a fifth of answers.
Where each brand lands in the answer, from first place to tenth, and how often it is named at all.
| # | Brand | Place | Named | Score | Sector |
|---|---|---|---|---|---|
| 1= | Beneful | 2.0 | 20% | 91.3 | B2C |
| 1= | Purina One | 2.0 | 60% | 91.3 | B2C |
| 3 | Royal Teak | 2.7 | 60% | 69.4 | Hardware |
| 4= | Blue Yeti | 3.0 | 80% | 64.0 | Hardware |
| 4= | Pedigree | 3.0 | 20% | 64.0 | Health |
| 6 | Wellness Core | 3.5 | 40% | 56.3 | Health |
| 7 | Hill's Science Diet | 4.3 | 80% | 45.6 | Health |
| 8 | Nulo Freestyle | 4.5 | 40% | 42.3 | Health |
| 9= | Kibbles 'n Bits | 5.0 | 20% | 36.0 | B2C |
| 9= | Merrick | 5.0 | 20% | 36.0 | Health |
| 11 | Orijen Cat Food | 5.3 | 60% | 32.1 | B2C |
| 12= | Diamond | 6.0 | 20% | 25.0 | Hardware |
| 12= | Taste Mpl | 6.0 | 60% | 25.0 | Platform |
| 14= | Chewy | 7.0 | 20% | 16.0 | B2C |
| 14= | Natural Cycles | 7.0 | 20% | 16.0 | Health |
| 14= | Ol' Roy | 7.0 | 20% | 16.0 | B2C |
| 17 | Instinct Original | 8.0 | 60% | 9.0 | Health |
| 18 | Canidae Pure | 8.7 | 60% | 5.4 | B2C |
| 19= | Merrick Grain | 9.0 | 20% | 4.0 | Health |
| 19= | Ollie | 9.0 | 20% | 4.0 | Hardware |
| 21= | Blue Buffalo | 10.0 | 20% | 1.0 | B2C |
| 21= | Nom Nom | 10.0 | 20% | 1.0 | B2C |
= means tied on score
How this list works
AI is asked about dog food every day. A brand’s score reflects where it lands in the answers that name it, so 100 means named first every time. Named is the share of answers that mention it at all. Names that fail our checks are counted but not listed.