Category
Hats and caps
Who AI recommends when asked about hats and caps. 29 brands on the list today.
Uniqlo is named in one in five answers. Flexfit, next on score, in one in five.
- Brands listed
- 29
- Leader
- Uniqlo
- 100.0, named in one in five
- Lead
- 8.7 points
- Over Flexfit, 91.3
- Not tied
- Category average
- 33.9
- Average place 5.8
- Across the 29
Uniqlo leads. 24 of the 29 are named in only a fifth of answers.
Where each brand lands in the answer, from first place to tenth, and how often it is named at all.
| # | Brand | Place | Named | Score | Sector |
|---|---|---|---|---|---|
| 1 | Uniqlo | 1.0 | 20% | 100.0 | B2C |
| 2= | Flexfit | 2.0 | 20% | 91.3 | Hardware |
| 2= | H&M | 2.0 | 20% | 91.3 | B2C |
| 4= | Janome | 3.0 | 20% | 64.0 | Hardware |
| 4= | New Era | 3.0 | 60% | 64.0 | Hardware |
| 4= | Prana | 3.0 | 20% | 64.0 | Health |
| 7 | 47 Brand | 3.5 | 40% | 56.3 | B2C |
| 8 | tentree | 4.0 | 20% | 49.0 | B2C |
| 9 | Nike | 4.3 | 80% | 45.6 | B2C |
| 10 | Patagonia | 4.8 | 60% | 39.1 | B2C |
| 11= | Allbirds | 5.0 | 20% | 36.0 | B2C |
| 11= | Stetson | 5.0 | 20% | 36.0 | B2C |
| 13= | Adidas | 6.0 | 40% | 25.0 | Hardware |
| 13= | Bernina | 6.0 | 20% | 25.0 | Hardware |
| 13= | Brother | 6.0 | 20% | 25.0 | Hardware |
| 13= | Fanatics | 6.0 | 20% | 25.0 | B2C |
| 13= | Giro | 6.0 | 20% | 25.0 | Hardware |
| 13= | Kangol | 6.0 | 20% | 25.0 | B2C |
| 13= | Under Armour | 6.0 | 20% | 25.0 | B2C |
| 20= | Goorin Bros | 7.0 | 20% | 16.0 | B2C |
| 20= | Husqvarna | 7.0 | 20% | 16.0 | Hardware |
| 20= | Tajima | 7.0 | 20% | 16.0 | Hardware |
| 23 | Stitch | 8.0 | 20% | 9.0 | Platform |
| 24= | Blue Yeti | 9.0 | 20% | 4.0 | Hardware |
| 24= | Columbia | 9.0 | 20% | 4.0 | Hardware |
| 24= | Puma | 9.0 | 20% | 4.0 | B2C |
| 27= | Brixton | 10.0 | 20% | 1.0 | Hardware |
| 27= | Hats.com | 10.0 | 20% | 1.0 | B2C |
| 27= | North Face | 10.0 | 20% | 1.0 | B2C |
= means tied on score
How this list works
AI is asked about hats and caps every day. A brand’s score reflects where it lands in the answers that name it, so 100 means named first every time. Named is the share of answers that mention it at all. Names that fail our checks are counted but not listed.