kocourekauto.com — AI Site Grade

Analysis

Exclusive anthropic-ai Access Behind Akamai

The site is entirely invisible to every major AI crawler and browser except anthropic-ai, which receives full 200-status content from an nginx origin server while all other traffic is blocked at the Akamai edge with a 403.

Crawler Access

Every bot tested — GPTBot, Google-Extended, ClaudeBot, PerplexityBot, OAI-SearchBot, ChatGPT-User, Applebot-Extended, Bytespider — receives a 403 Access Denied from AkamaiGHost on the homepage, robots.txt, and sitemap.xml. Only anthropic-ai (user-agent anthropic-ai/1.0) passes through to nginx and receives a 200 with 545KB of HTML. The robots.txt itself is blocked to all non-anthropic bots, meaning no other crawler can even read the crawl rules. The llms.txt exists and is 431KB — unusually large — but is also only accessible to anthropic-ai. The non-www apex (kocourekauto.com) refuses connections entirely; all traffic must go through www.kocourekauto.com.

Cold-Knowledge Gap

LLM knowledge of Kocourek Automotive is zero. The model queried had no information about the brand — no services, no location, no reputation. The site itself is a large multi-franchise dealer group in Wausau, Wisconsin selling 14 brands (Audi, Chevrolet, Ford, Hyundai, Kia, Nissan, Subaru, Toyota, Volkswagen, and others) with new and used inventory, service, parts, and financing. The homepage contains rich content: multiple dealership locations, model search by body type, trade-in tools, and a 1,300-word brand narrative. None of this content reaches any AI model except Claude.

Schema Posture

The Wayback snapshot of the homepage reveals no JSON-LD schema of any kind. The page has a <title>, meta description, and heading structure (H1 "Kocourek Automotive", multiple H2s for service/offers/trade-in, dozens of H3 model names), but no AutoDealer, Organization, Product, or LocalBusiness structured data. The site runs on the Dealer.com (DDC) platform, which typically includes schema — but it is absent from the rendered HTML.

External Signals

No external mentions, reviews, Reddit threads, or press coverage were found in web search results. The brand has zero indexed pages in search results (site:kocourekauto.com returned nothing). The Wayback Machine shows 202 captures since 2009, confirming the site has existed for over 15 years, but it is currently invisible to the open web. The sitemap contains hundreds of inventory and service pages, all blocked behind Akamai.

Findings

1. Akamai blocks all AI crawlers except anthropic-ai High

   Every tested bot (GPTBot, Google-Extended, ClaudeBot, PerplexityBot, OAI-SearchBot, ChatGPT-User, Applebot-Extended, Bytespider) receives a 403 Access Denied from AkamaiGHost on the homepage, robots.txt, and sitemap.xml. Only anthropic-ai passes through to nginx and receives a 200 response.

   What to change: Allow other AI crawlers (GPTBot, Google-Extended, ClaudeBot, etc.) through Akamai by updating the WAF rules to permit their user-agent strings.

2. robots.txt is blocked to all non-anthropic bots High

   The robots.txt file returns 403 to every bot except anthropic-ai, preventing other crawlers from reading crawl rules.

   What to change: Make robots.txt publicly accessible to all crawlers by removing the Akamai restriction on that path.

3. llms.txt is only accessible to anthropic-ai Medium

   The llms.txt file (431KB) exists but is blocked to all other crawlers, limiting its utility for AI visibility.

   What to change: Allow all AI crawlers to access llms.txt by updating Akamai rules.

4. Non-www apex refuses connections Medium

   The apex domain kocourekauto.com refuses connections entirely; all traffic must go through www.kocourekauto.com.

   What to change: Configure the apex domain to redirect to www.kocourekauto.com or serve content directly.

5. No JSON-LD schema on homepage High

   The homepage lacks any JSON-LD structured data for AutoDealer, Organization, LocalBusiness, or Product, despite the site being a multi-franchise dealer group.

   What to change: Add JSON-LD schema for AutoDealer, Organization, LocalBusiness, and Product to the homepage and inventory pages.

6. Zero LLM knowledge of Kocourek Automotive High

   An LLM query returned no information about the brand, indicating no AI model has ingested the site's content.

   What to change: Allow AI crawlers to access the site and ensure content is indexable.

7. No external mentions or indexed pages High

   Web searches for the brand and site returned zero results, and site:kocourekauto.com returned nothing, indicating no external signals or search indexing.

   What to change: Build external signals through listings, reviews, and press; allow search engines to index the site.

8. Sitemap blocked to non-anthropic bots High

   The sitemap.xml returns 403 to most bots, preventing crawlers from discovering the site's inventory and service pages.

   What to change: Make sitemap.xml publicly accessible to all crawlers.

9. Homepage returns 403 to browsers Medium

   The homepage returns 403 Access Denied to standard browser user-agents, indicating the site is behind a restrictive WAF.

   What to change: Allow browser user-agents to access the homepage to enable search engine crawling.

What's working

• anthropic-ai receives full 200 response with rich HTML — The anthropic-ai crawler is allowed through Akamai and receives a 200 response with 545KB of HTML containing rich content about dealerships, inventory, and services.
• llms.txt file exists and is 431KB — The site has an llms.txt file with substantial content, which can help AI models understand the site when accessible.
• Homepage contains rich content about dealership and inventory — The homepage includes multiple dealership locations, model search, trade-in tools, and a 1,300-word brand narrative, providing substantial material for AI ingestion.
• Sitemap contains hundreds of inventory and service pages — The sitemap lists many URLs for inventory and service pages, indicating a large site structure that could be indexed if accessible.
• Site has 15+ years of Wayback Machine captures — The Wayback Machine shows 202 captures since 2009, confirming the site's long-standing presence online.