See which dealership AI sends the buyer to.

AI systems can find inventory when SRPs, VDPs, feeds and marketplace listings are crawlable, current and internally consistent. Access varies by engine and visit. Trakkr records whether an answer names available models, cites an exact vehicle page and sends the shopper to a useful next step.

Distance is only one signal. A competitor may have clearer local facts, fresher inventory, stronger reviews, better model and city pages, consistent department hours or more independent sources that support the answer. Trakkr shows which evidence helped each recommendation.

Good automotive SEO builds much of the same foundation: crawlable pages, accurate local information, useful model content, sound internal links and structured data that matches visible facts. AI visibility adds a second layer by checking the actual answers, recommendation order, claims and citations.

Priority depends on the question. Vehicle discovery relies on SRPs, VDPs and model pages. Finance prompts need current offer terms. Service prompts need department hours, menus, warranty guidance and booking routes. CPO, trade-in, parts and EV questions each need their own clear evidence.

Yes. AI answers change by city, franchise, inventory, department and reputation. Group reporting should preserve a separate view for each rooftop, then roll the results into a portfolio view so central teams can spot shared fixes and local problems.

Check often enough to catch inventory, offer, review and local-fact changes. High-intent prompts around live stock and expiring offers usually need a tighter schedule than evergreen ownership questions. Trakkr records the model, place and date so each change has context.

Yes. Prompt groups can cover service intervals, warranty work, recalls, parts, accessories, tyre or battery needs, EV charging and department bookings. Each department can have its own sources, competitors, conversion event and action queue.

Traditional SEO helps pages rank and earn visits. Answer engine optimisation, or AEO, helps content supply direct answers. Generative engine optimisation, or GEO, focuses on how AI systems mention, recommend and cite a brand. For dealerships, all three depend on accurate inventory, local facts and useful evidence.