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ClaudeBot is far more homepage-friendly than GPTBot

ClaudeBot accesses the homepage during 19.18 percent of its crawls, whereas GPTBot accesses the homepage during only 2.75 percent of its crawls.

A comparative analysis of AI crawler entry points based on the study When AI Comes to Your Website.

The numbers behind it.

ClaudeBot homepage rate
ClaudeBot is much more likely to touch the homepage.
19.18%
GPTBot homepage rate
GPTBot rarely starts on the homepage.
2.75%
MeasureResult
ClaudeBot homepage rate

ClaudeBot is much more likely to touch the homepage.

19.18%
GPTBot homepage rate

GPTBot rarely starts on the homepage.

2.75%

What this study measured.

An observational snapshot.
Tested 1 February 2026.

Read the full methodology

Population and method

Built from 575,788 AI crawler visits across 84 brands and 314,501 unique URLs observed between June 11, 2025 and February 1, 2026.

Where the evidence stops

This study measures observable crawler traffic rather than hidden fetches or internal cache reads.

One dominant e-commerce brand was excluded to keep the page-type patterns more generalizable.

Visit share and homepage preference vary sharply by bot family, so averages can hide crawler-specific behavior.

What to do with this

Strategists must allocate technical resources based on crawler specific entry behaviors, prioritizing homepage optimization for ClaudeBot while focusing deep link architecture for GPTBot.

“ClaudeBot touches the homepage 19.18% of the time versus GPTBot at 2.75%.”

When AI Comes to Your Website - Trakkr Research · ClaudeBot is far more homepage-friendly than GPTBot
When AI Comes to Your Website · Trakkr Research · Updated 1 February 2026

https://trakkr.ai/trakkr-research/crawler-behavior/facts/claudebot-is-far-more-homepage-friendly-than-gptbot
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