Trakkr Docs

Client Management

:::summarybox learn Invite clients via email or shareable link Assign brands and manage access permissions Track client engagement with health scores How billing works for client access


How billing works

White-label billing is per brand with active client access, charged at $49/month (or $41/month on annual billing).

Automatic billing

Billing is fully automatic:

  1. When you invite your first client to a brand - $49/month is added to your subscription for that brand
  2. When you revoke the last client from a brand - $49/month is removed from your subscription

You don't need to enable or disable white-label per brand - it happens automatically based on whether any clients have access.

Example:


Client statuses

Clients move through different statuses based on their activity:

StatusBadgeMeaning
PendingYellowInvite sent, client hasn't signed up yet
ActiveGreenClient has logged in within the last 14 days
At RiskOrangeClient hasn't logged in for 14+ days
Link InviteYellowLink invite created, not yet used
RevokedRedAccess has been removed

Status transitions

Pending ─────► Active ────► At Risk ────► Churned
   │             │             │
   │             │             └── Revoke ──► Revoked
   │             └── Revoke ────────────────► Revoked
   └── Revoke ──────────────────────────────► Revoked

Client account creation

When a client clicks their invite link:

  1. Landing page: They arrive at your branded portal login
  2. Sign up: They create an account (email and password)
  3. Auto-link: Their account is automatically connected to your agency
  4. First login: They see your welcome message (if configured)
  5. Dashboard: They access only the brands you assigned

Client experience:

Multi-brand clients

If a client has access to multiple brands:


Client list and filtering

The Clients tab shows all your clients with key information:

Columns displayed:

Filtering options:

Search: Type to filter by email, name, or brand name.


Understanding health scores

Health scores help you identify which clients are engaged and which need attention. Scores range from 0-100.

How scores are calculated

FactorWeightWhat it measures
Recency40%How recently did they log in? More recent = higher score
Frequency30%How often do they log in compared to their baseline?
Depth20%Do they explore multiple features or just one?
Trend10%Is their engagement increasing, stable, or decreasing?

Score classifications

Score rangeStatusWhat it means
70-100ActiveHealthy engagement, no action needed
40-69At RiskDeclining engagement, consider reaching out
0-39ChurnedNo recent activity, needs re-engagement

Configurable thresholds

You can adjust when clients are flagged as at-risk:

These settings are in Settings → White-Label → Features → Health Thresholds.


Client detail view

Click any client to open a detail drawer showing:

Overview section

Brand access

Permissions

Activity summary (for active clients)


Managing client access

Resending invites

If a client's invite has expired or they didn't receive the email:

  1. Find the client (status: Pending)
  2. Click Resend Invite in their detail drawer
  3. A new invite email is sent with a fresh expiry

For pending invites, you can copy the invite link to share manually:

  1. Open the client's detail drawer
  2. Click Copy Invite Link
  3. Share via your preferred channel

Resetting passwords

If a client forgets their password:

  1. Open their detail drawer
  2. Click Reset Password
  3. They'll receive a password reset email at their registered address

Revoking access

To remove a client's access entirely:

  1. Open their detail drawer
  2. Click Revoke Access
  3. Confirm the action

What happens when you revoke:


Activity tracking

Trakkr automatically tracks client activity for your review. This helps you understand engagement without asking clients directly.

What's tracked

EventDescription
LoginWhen the client logs in
LogoutWhen they log out
Page viewWhich pages they visit (Dashboard, Citations, etc.)
ExportWhen they download a PDF or CSV

Where to see activity

Privacy note

Activity tracking is for agency use only. Clients cannot see their own activity logs or the activity of other clients. This data is solely for helping you understand engagement.

Using activity data

Identify engaged clients:

Spot at-risk clients:

Prove value:


Best practices

Onboarding new clients

  1. Send a personal note along with the invite explaining what they'll find
  2. Schedule a quick walkthrough call for their first login
  3. Configure the welcome message to set expectations
  4. Start with essential brands only - don't overwhelm with too much access

Maintaining engagement

  1. Check health scores weekly - catch at-risk clients early
  2. Reach out proactively - don't wait for clients to complain
  3. Share wins - when their visibility improves, tell them
  4. Ask for feedback - use the portal as a touchpoint for conversations

Managing many clients

  1. Use filters to focus on specific statuses
  2. Sort by health score to prioritize at-risk clients
  3. Export client data for reporting to your team
  4. Set up health digest emails for weekly summaries

Common questions

Can I invite the same email to multiple brands?

Yes. One client email can have access to multiple brands. They'll see a brand switcher in the portal.

What if a client already has a Trakkr account?

If the email is already registered, they'll be prompted to log in instead of creating a new account. Their existing account will be linked to your agency portal.

Can clients see each other?

No. Clients only see the brands you assign to them and cannot see other clients or their activity.

What happens to client data if I revoke access?

The client's account and activity history are preserved. If you re-invite them later, their history is retained.


Next steps