How do I add a prompt to a persona/audience?

Updated June 30, 2026 · Reviewed by [email protected]

Audiences (what used to be called personas) are generated automatically once you have at least 10 active prompts; you don't manually create one and assign prompts to it from scratch. Trakkr reads your tracked prompts and brand profile, then sorts every prompt into one of a handful of buyer segments on its own.

If a prompt lands in the wrong audience, you move it from that prompt's actions menu rather than adding it from the audience side. That override sticks even when audiences regenerate, so it's a one-time fix. Audiences live on the Audiences tab next to Prompts and Tags, and the feature is part of the Growth plan; without a paid plan you'll see a teaser instead of real data.

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