Feed
A changelog of citation events - new pages, lost citations, sentiment shifts, and competitor movements.
- Monitor citation changes as they happen
- Catch new citations, lost coverage, and sentiment shifts
- Filter by event type, source type, and AI provider
- Stay ahead of competitive movements in your citation landscape
The Feed is your citation changelog. While Sources and Pages show the current state, Feed shows what changed - new pages citing you, lost coverage, sentiment shifts, and competitor appearances. It answers: "What happened since I last checked?"
Event types
Feed tracks four types of citation events:
| Event | Color | What it means |
|---|---|---|
| New | Green | A page started citing your brand or a competitor |
| Lost | Red | A page that previously cited you is no longer appearing |
| Sentiment Changed | Blue | A page's sentiment toward you shifted (e.g., positive to neutral) |
| Competitor Appeared | Orange | New competitors were mentioned on a page in your landscape |
Stat strip
The top of the Feed shows a summary for your selected time range:
- Total events - All citation changes
- Net change - New minus lost (green if positive, red if negative)
- Breakdown - Individual counts for each event type
A positive net change means your citation footprint is growing. A negative net change means you're losing coverage faster than gaining it.
Time range
Select 7d, 14d, or 30d to control how far back the feed looks. Shorter ranges show recent activity. Longer ranges reveal broader trends.
Filtering
Event type pills
Filter to specific event types. Each pill shows a count. Zero-count types are hidden automatically.
Source type
Narrow by website type (earned, owned, paid).
AI provider
Filter by which AI platform cited the page (ChatGPT, Perplexity, Gemini, etc.). Shows percentage breakdown.
Search
Search across domains, page titles, query text, and competitor names.
Expanding an event
Click any event row to see details:
- Full URL with link and copy buttons
- Related queries - Up to 5 prompts connected to this citation
- New competitors - Competitor badges with favicons (for competitor events)
- Metadata - Exact date, citation count, link to source profile
Using the Feed
Weekly review. Check the 7-day Feed weekly to catch changes early. A sudden spike in "Lost" events could signal a problem.
After content launches. After publishing new content or securing a mention, check the Feed for "New" events to confirm AI picked it up.
Competitive monitoring. Filter to "Competitor Appeared" to see which competitors are gaining citation ground.
Sentiment tracking. "Sentiment Changed" events reveal when a source's framing shifts - especially important if a previously positive article becomes neutral or negative.
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